As part of a marketing campaign for the New Zealand Yellow Pages, a tree house restaurant was recently built 30 feet up in a giant redwood. Yellow Marketing Director Kellie Nathan explained that the company wanted "to prove that just about any mission could be completed using Yellow – the book, online or mobile." All suppliers to the project are Yellow Pages advertisers.
The restaurant, located north of Auckland in a privately-owned redwood plantation, is a limited-run engagement and will be open from January 9th through February 9th, 2009 (weather permitting). The structure seats 18 people on split levels with service provided from a kitchen located on the ground.
[Yellow Tree House]